For her 6th day enactment successful January, Amy Tzagournis’ girl Hazel wanted peculiar guests: the characters from “KPop Demon Hunters.” Six months prior, portion Tzagournis was retired of town, her girl and 4-year-old lad had go obsessed.
“I came backmost and each of a abrupt they knew each connection to the songs,” she says with disbelief. “I was like, ‘Where did this travel from?’ It was virtually retired of nowhere.”
Parker Apel, 7, pretends to adjacent the VIP entranceway for entertainer Simon Mendoza, who is dressed successful the benignant of a Saja Boy from “KPop Demon Hunters.”
So Tzagournis, of Redondo Beach, hired Funky Divas & Dudes, 1 of the galore characters-for-hire companies successful the Los Angeles country that had started to connection “KPop Demon Hunters”-inspired performers. At her day party, Hazel and her friends danced to songs from the movie, including “Golden” and “Soda Pop,” alongside the entertainers.
“We’ve beauteous overmuch been doing thing but ‘KPop Demon Hunters’ parties,” Dana Marie Lazzareschi, 1 of the co-owners of Funky Divas & Dudes, says. “Every enactment we’re doing has been ‘KPop.’ It’s insane. We’ve had 1 enactment that was Broadway-themed and different that was tropical-themed, but different than that, it’s each been ‘KPop’ each azygous weekend. Sometimes we person 5 ‘KPop’ parties successful 1 day.”
Released past June, “KPop Demon Hunters” is simply a bona fide planetary sensation, a presumption that not adjacent Netflix, its distributor, anticipated. By August, erstwhile Tzagournis’ girl archetypal saw it astatine a friend’s house, the movie astir 3 glamorous K-pop stars doubling arsenic brave warriors to decision nefarious demons had go Netflix’s most-watched movie ever. And successful March, the philharmonic picked up 2 Academy Awards, 1 for champion animated diagnostic and different for champion archetypal opus for “Golden,” an empowering anthem turned chart-topping hit.
Nearly fractional of each of the day parties Tzagournis has taken her kids to successful the past six months featured immoderate “KPop Demon Hunters” element, whether conscionable the taxable oregon performers (for her daughter’s party, she hired each 3 demon hunters and a Saja Boy). The parties are truthful predominant that parents are adjacent sharing decorations to trim costs, she says.
The enactment included Saja Boys-themed enactment favour bags and “VIP” passes for guests.
“One of my daughter’s bully friends had a enactment 2 weeks earlier hers and we fundamentally recycled each the ‘KPop’ decorations for her,” Tzagournis says, laughing. “We utilized theirs and past I passed them disconnected to different mom. These ‘KPop’ decorations for the day enactment got recycled astatine slightest 2 oregon 3 times.”
Operating since 2002, Funky Divas & Dudes, similar astir of these enactment businesses, offers princesses, superheroes and different popular culture-inspired characters. For a agelong time, Elsa, the Snow Queen from Disney’s “Frozen” franchise, ruled implicit small girls’ parties. “We gag that it’s a generational thing, each 10 years a miss with a braid shows up and takes implicit each kid’s day enactment playlist. There was Elsa backmost successful the day, and present there’s Rumi,” Lazzareschi says, referring to the main heroine successful “KPop Demon Hunters.”
The displacement of “Frozen” was besides evident to Tzagournis. “The twelvemonth before, erstwhile my girl was astir 5, everyone was dressed up similar Elsa. There were similar 5 Elsas successful her people astatine Halloween,” she recalls. “And this past year, much than 50% of the girls astir her property were 1 of the ‘KPop’ characters.”
Aside from enactment entertainment, Funky Divas & Dudes besides hosts extracurricular creation classes astatine L.A.-area schools, including the 1 Tzagournis’ girl attends. Lazzareschi realized the popularity of the movie erstwhile children started requesting “Golden” and different songs from the soundtrack during creation classes. While “Frozen,” she thinks, was geared toward younger audiences, “KPop Demon Hunters” has a broader appeal. “It’s precise charismatic to each ages, not conscionable the small kindergartners and archetypal graders, but each the mode up to third, fourth, 5th graders,” Lazzareschi says. “There are conscionable truthful galore antithetic aspects, similar the martial arts, and kids conscionable emotion that stuff, boys and girls.”
Companies similar Funky Dudes & Divas had to rapidly conscionable the request for the “KPop” characters astatine L.A. kids’ parties, sourcing costumes from Halloween stores oregon online retailers. On apical of the 3 demon hunters (Rumi, Mira and Zoey), Lazzareschi besides offers antheral performers resembling the Saja Boys (the rival radical successful the film) that thatch kids breakdancing.
“The full creation constituent made it adjacent amended than conscionable hanging retired with characters,” says Tzagournis.
Madelynn Wheater, 7, left, and Parker Apel, 7, center, amusement disconnected their champion moves successful the creation circle.
The “KPop Demon Hunters” taxable continued onto the plates and barroom astatine Parker Apel’s party.
For Katherine Diaz of Torrance, the “KPop Demon Hunters” craze has been a invited lifeboat. Diaz manages her 18-year-old girl Kiara Asiel and respective different teenage girls who execute astatine day parties. Diaz’s cognition caters to Latino customers arsenic Asiel (an aspiring dancer who plays Rumi) offers bilingual shows. In the aftermath of the migration raids past summer, galore of their imaginable patrons refrained from hosting celebrations, dampening their business. Over the past fewer months, though, request for the “KPop” characters has generated caller opportunities.
“It has been a boom. We person radical successful our country calling america saying they wanted our ‘KPop’ amusement due to the fact that my girl speaks Spanish,” Diaz says successful Spanish.
In summation to day parties, Diaz’s squad was precocious hired to look astatine respective McDonald’s restaurants astir Los Angeles, wherever hundreds of children and their parents lined up to instrumentality photos. In December, the metropolis of Gardena invited them to execute for the assemblage astatine a Christmas event.
“They specifically requested the ‘KPop’ girls. We said, ‘But it’s Christmas?!’ and they replied, ‘Yes, but kids are dying to spot Huntrix [the phonetic sanction of the philharmonic radical successful the movie].’ My girls went dressed successful their ‘KPop’ outfits, but I made definite to enactment small Christmas hats connected them.”
To debar ineligible repercussions, immoderate of these businesses mightiness connection generic versions of fashionable characters. In 2017, Disney sued a New York institution offering “Star Wars” and “Frozen” quality knockoffs astatine day parties, but voluntarily dismissed the lawsuit a twelvemonth aboriginal aft a justice axed astir of its trademark claims. The magnitude of these companies, not lone successful L.A. but astir the world, mightiness besides contiguous “practical difficulties” for copyright holders to instrumentality action, says Mark Lee, a spouse astatine firm instrumentality steadfast Rimon PC who has taught amusement instrumentality astatine USC.
“To springiness you an example, I had a lawsuit who co-wrote a precise celebrated song,” Lee says. “1.2 cardinal radical posted that opus connected YouTube without authorization. You tin nonstop what’s called a DMCA Takedown notice, which is similar a cease-and-desist missive to YouTube, but you person to bash it 1.2 cardinal times.”
At the aforesaid time, these tiny businesses are helping support the characters popular.
Eliana Fraser, dressed successful a Rumi costume, paints 6-year-old Ariya Taylor’s look astatine a enactment for Parker Apel, right.
Both Lazzareschi and Diaz person much “KPop Demon Hunters”-inspired events coming up, but Tzagournis believes the highest of the fad has already passed — astatine slightest for now. “I consciousness similar this mightiness beryllium precise short-lived, which would disagree from ‘Frozen’ and the Disney movies,” Tzagournis says. “The kids are benignant of implicit the ‘KPop’ happening now, but the sequels are astir apt going to reel them backmost in.”
A caller “KPop Demon Hunters” movie is already successful the works.

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