Marie Brizard sees sales rebound in France

Dean Best

Fri, July 31, 2026 astatine 9:40 AM CDT 1 min read

Marie Brizard Wine & Spirits has booked a autumn successful first-half income but the institution did study a brighter representation emerging successful France.

First-half revenues fell 3% to €84m, dragged down by a near-6% diminution from the group's planetary business.

In the 2nd quarter, radical revenues grew 2.2% to €45.3m, arsenic income successful France jumped 6%.

Sales successful France's on-trade accrued 16% successful the 2nd quarter, helped by income of its namesake marque and a rum organisation deal. First-half on-trade income were 10.1% higher.

Marie Brizard Wine & Spirits' income to off-trade customers successful France fell 4% successful the archetypal fractional but accrued 3.8% successful the 2nd quarter.

The institution said income of the Marie Brizard and Sobieski brands were helped by caller products.

Revenue from Marie Brizard's International part dropped 5.8% successful the archetypal half, though the diminution was little steep successful the 2nd 4th astatine 0.3%.

The institution said a slowdown successful European income "eased" successful the 2nd quarter.

Sales "held up well" successful the US, acknowledgment to the Marie Brizard and Gautier brands, which helped offset a second-quarter diminution successful Sobieski sales.

"Marie Brizard sees income rebound successful France" was primitively created and published by Just Drinks, a GlobalData owned brand.