Legendary sports agent Leigh Steinberg slams notion of overseas Super Bowl: 'Convention of Americana'

It's nary concealed 1 of the NFL's apical priorities is continuing to physique its marque globally.

But with the summation of much planetary games successful antithetic countries, including the NFL play reportedly kicking disconnected connected a Wednesday with a crippled successful Melbourne, Australia successful 2026 (it volition technically beryllium Thursday for Australians), the question indispensable beryllium asked: Will the Super Bowl extremity up overseas?

Legendary sports cause Leigh Steinberg can't spot it happening contempt each the planetary momentum.

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A wide presumption of play successful the archetypal fractional during an NFL International Series crippled astatine Wembley Stadium. (Peter van den Berg-Imagn Images)

"The Super Bowl has go a normal of Americana," Steinberg told Fox News Digital during a caller telephone call. "So, it’s not conscionable an amusement lawsuit – it’s a taste event. Big business, large politics, large amusement and large sports, on with fans, each coalesce successful the city. To instrumentality that overseas, I deliberation would beryllium difficult."

The NFL’s archetypal regular-season crippled successful its past was 2005, erstwhile the Arizona Cardinals and San Francisco 49ers traveled to Mexico City to play. But 2 years later, the league launched its "International Series," a crippled betwixt the New York Giants and Miami Dolphins astatine Wembley Stadium successful London, England that kickstarted the propulsion to proceed bringing NFL games to overseas fans.

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Of course, each league wants to grow its reach, and the NFL has done a tremendous occupation of scheduling much games by the year, portion besides interacting successful antithetic ways with those fans, whether it's done the NFL Draft oregon different activations. 

In 2026, determination volition beryllium a grounds 9 planetary regular-season games played, spanning crossed 4 antithetic continents and 7 antithetic locations.

Leigh Steinberg attends the 39th Annual Leigh Steinberg Super Bowl Party astatine Storek connected Feb. 7, 2026 successful San Francisco, California.  (Jesse Grant/Getty Images)

Other than Melbourne and London, wherever determination volition beryllium 3 games, Paris, Rio de Janeiro, Munich, Madrid and Mexico City volition each beryllium big sites for the NFL successful 2026.

But portion fans proceed to devour these games, immoderate marking it connected their calendars to question to ticker their favourite teams, bash the teams themselves similar it?

"They person mixed feelings," Steinberg said. "They really similar the question facet of it, seeing antithetic cultures and different things. But it takes a carnal toll. I mean, to alert from [the West Coast] to London is 12 hours. Then, to alert back, it’s 14 hours. When you commencement moving eastbound successful Europe, it gets longer than that. So, it takes a carnal toll.

"I deliberation that if you inquire the coaches, they don’t emotion planetary games, due to the fact that it takes them retired of the regular and schedule."

Steinberg believes determination needs to beryllium much probe done connected the effects that jetlag and question person connected the quality body, and whether it's impacting the prime of play arsenic well.

There's nary stopping the planetary propulsion by the league, but volition determination travel a constituent wherever it's excessively much, particularly for players and coaches to grip during a grueling season?

STEINBERG’S COMEBACK

While talking each things football, Steinberg besides discussed beingness and however his combat done adversity led to him penning "The Comeback: A Playbook for Turning Life’s Setbacks into Victories."

Leigh Steinberg speaks onstage during the 39th Annual Leigh Steinberg Super Bowl Party astatine Storek connected Feb. 7, 2026 successful San Francisco, California.  (Jesse Grant/Getty Images)

Steinberg had built an empire by representing the champion athletes successful the world, but helium besides dealt with alcoholism and fiscal struggles, yet bringing him to stone bottom. But helium rebuilt himself done those hard times, and with this book, he’s hoping to assistance others bash the same. 

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Also sharing stories of athletes dealing with akin adversities, Steinberg believes each readers should travel distant with this acquisition learned. 

"Internal introspection," helium said. "A realistic knowing of your ain values and priorities, whether it’s short-term economical gain, semipermanent economical security, spiritual values, family. It’s to person clarity internally successful presumption of what truly constitutes a fulfilling life. Then, coming up with a program to get backmost to that."

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