Las Vegas casino owner offers unique deal to entice visitors back amid slump

Las Vegas casino owners are coming up with originative ways to entice visitors backmost to Sin City.

Many officials, edifice owners and question folks are citing a driblet successful Canadian tourists arsenic a large crushed that tourism numbers person been down.

Now, Circa Resort & Casino has launched an "at par" promotion — making the speech complaint for Canadians adjacent astatine its properties.

LAS VEGAS TOURISM CRASHES TO EARLY 2000S LEVELS AS VISITORS FLEE THE CITY

Casino proprietor Derek Stevens told Fox News Digital helium was inspired by his upbringing successful Detroit.

"When the Canadian speech complaint got excessively acold disconnected a par with the U.S. dollar, I retrieve galore times that restaurants, hotels, bars and specified would enactment a motion retired successful beforehand of their establishment," helium said. 

Circa Resort & Casino proprietor Derek Stevens launches "at par" speech complaint promotion for Canadian tourists. (Michael Anthony for Fox News Digital)

The motion "showed a Canadian emblem and a U.S. emblem with an adjacent motion betwixt them — oregon a Canadian dollar and a U.S. dollar with an adjacent sign," helium said. 

Stevens said it was a invited awesome for Canadians from those establishments. 

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He said that close now, Canadian tourism is "down truthful dramatically," not conscionable successful Las Vegas but besides successful Hawaii and Miami.

"Canadian [visitors] are down anyplace from 20% to 50%, depending connected what period you look astatine implicit the people of the past year," said Stevens.

"Canadian [visitors] are down anyplace from 20% to 50%, depending connected what period you look astatine implicit the people of the past year," said a casino owner. (Circa Casino & Resort)

So far, the effect from Canadians has been "bifurcated."

"I would accidental fractional oregon possibly a small little are saying, ‘No, I'm not coming, nary chance. I'm upset. I don't consciousness invited successful the United States,'" said Stevens.

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"The different fractional are like, ‘I admit the gesture. I admit the welcome. I'm going to marque definite that I deliberation astir booking with you due to the fact that I admit the information that there's idiosyncratic welcoming us, due to the fact that we didn't consciousness welcome,'" helium besides said.

Las Vegas had 35.4 cardinal visitors successful 2025 done the period of November, according to the latest figures disposable from Vegas normal officials. (Getty Images)

The Las Vegas Convention and Visitors Authority (LCVA) released its year-to-date summary for 2025, which includes numbers done the period of November. 

There were 35,457,000 radical who visited Sin City — down 7.4% from 2024, the study says.

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The latest month-end summary for November indicates that international visitors were down, with 239,500 tourists compared to 303,834 tourists past year.

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Total occupancy successful 2025 was 80.7% — with mean country rates astatine $183.51 and a normal attendance of 5,682,200.