Carl Sullivan
Fri, May 8, 2026 astatine 10:36 AM CDT 5 min read
Quick Read
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SPDR S&P 500 ETF Trust (SPY) climbed 40.67% from the commencement of 2008 done the extremity of 2015, adjacent arsenic galore investors who sold during the situation stayed successful currency and missed important gains.
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Most investors neglect astatine marketplace timing due to the fact that they indispensable beryllium close doubly — connected the exit and the entry.
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Overexposure to quality and changeless headlines paralyze re-entry decisions, making a scheduled rebalancing strategy betwixt stocks, bonds, and currency much effectual than attempting to foretell marketplace movements.
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Market timing sounds elemental successful theory: Sell earlier the drop, bargain backmost astatine the bottom. But Ben Carlson, writer of the "A Wealth of Common Sense" blog, says the drawback is that you person to beryllium close twice. Most radical neglect the 2nd time.
Speaking connected a caller How to Money podcast, Carlson walked america done the trap. Investors who sold during the 2008 situation often stayed successful currency done 2013, 2014, and 2015, paralyzed by erstwhile to re-enter. From the commencement of 2008 done the extremity of 2015, the SPDR S&P 500 ETF Trust (NYSEARCA:SPY) inactive climbed 40.67%. So sitting retired outgo existent money.
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The Information Firehose Is the Real Risk
Carlson argues that overexposure to quality is simply a existent occupation today. "I deliberation a batch of the risks contiguous travel from conscionable paying excessively overmuch attention, similar the firehose of accusation that we get," helium said.
After 20 years successful wealthiness management, he's watched radical interest endlessly astir risks that "never led to thing bad" oregon were "short-term successful quality and beingness moved connected for people." Our brains haven't evolved to grip changeless alerts, 24/7 news, and societal media headlines. "We've conscionable ne'er been truthful alert of it arsenic we are today," Carlson notes astir atrocious events successful the world. People absorption connected existential risks affecting millions alternatively of asking what really impacts their idiosyncratic household.
Carlson suggests focusing connected your clip horizon, not headline. "When are you going to request the money? I deliberation that is the 1 large determinant of hazard for astir people," helium said. He recalls his 2008 acquisition arsenic a "naive 20-year-old" who kept backing his 401(k) portion a workfellow fled to a unchangeable worth fund. His logic: "Either these are the lowest banal prices I'm ever going to spot successful my life, oregon the strategy does spell nether and it's not going to substance what anyone's invested in."

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